Campaign Concept for Visit RenoTahoe:
A Little Out There
RenoTahoe isn’t like most destinations. Things are just different here. Unpretentious, uncomplicated, unconventional, and if we’re being honest, a little odd. In the best possible way. It welcomes those with and adventurous spirit. It invites those who appreciate the unexpected blend of grit and glitz in equal measure. So, get a little off the beaten path and get a little out there in RenoTahoe.
Copywriter: Nick Marrazza