While working for Untitled Creative Studios, I was able to help with the rebranding of Wisconsin’s Tour of America’s Dairyland. I began with research and concept sketches inspired by vintage bike badges, old-time Wisconsin milk bottle caps, and modern looks - brands like Rapha, snowboard competitions, and alike.
These are sketches and digital concepts made by me and also in collaboration of my advisors at Untitled. I wasn’t able to keep working on the finished logo because my internship ended, but I’ve included final images of the brand from their official website.